Benefits trends for 2026: How Employers Are Rethinking Their Strategy for Cost, Value, and Flexibility

Business professionals discussing employee benefits strategy for 2026 during a meeting.
November 13, 2025
James Ashford

Key takeaways:

  • Many businesses are preparing for 2026 by reviewing their finances and assessing their benefits package to stay aligned with benefits trends for 2026
  • Many HR teams are seeing benefits costs increase and prioritize personalized benefits, transparency and value.
  • If you’re in the market for new vision benefits, VCD of Oklahoma offers flexible and affordable prepaid plans.

Employers are reviewing their strategies and finances for 2026, and this new year could be a turning point for employer-sponsored benefits.

Benefits costs have been on the rise, and HR teams are adapting by seeking plans that will attract and retain talent while keeping costs under control. Existing benefits are also coming under more scrutiny.

Read on to learn more about the key benefits trends for 2026 and how businesses are navigating higher benefits costs.

Personalization Over One Size Fits All

With benefits costing more, HR teams are seeking ways to offer greater value for the money invested. A sound strategy is to focus on personalization.

Employees want benefits that reflect their individual needs. Flexibility can look like:

  • Offering opt-in benefits, employees can choose to sign up or opt out.
  • Having different tiers to choose from for a benefit with varying levels of service.

Shifting Costs to Employees

Adopting an opt-in model, where employees can select and customize their plans, paves the way for another trend: shifting costs to employees.

It’s an effective way to still offer valuable benefits while accommodating a limited budget. It’s also a flexible model where the employer can still cover a part of the benefits.

If you’re considering shifting costs to employees, look into Section 125 plans so your employees can pay for their benefits with pre-tax dollars.

Transparency

Transparency matters more than ever, for two reasons:

  • HR teams need clarity to make informed decisions when choosing or cutting benefits.
  • If employees opt in and pay for their benefits, they expect plans that are easy to understand and deliver clear value.

Partnering with plan providers who deliver the following can help with transparency:

  • Simple products that are easy to understand.
  • Online tools for comparing plans and reviewing usage.

When discussing the evolution of vision benefits, it’s essential to recognize that major insurance companies intentionally use confusing marketing tactics. They do this to conceal coverage limitations and make out-of-pocket costs difficult to calculate until an employee actually uses their benefits.

This trend makes it difficult for employers and employees to assess value, and the only way to preserve transparency is to select plans that don’t engage in this practice.

Prepaid and Simplified Plans

When looking for simple products, prepaid plans stand out. Unlike traditional insurance plans, there is no complex reimbursement process to navigate, and the perks are easy to understand.

For instance, prepaid vision plans from VCD of Oklahoma come with a straightforward list of savings available at local optometrists. Employees know exactly how much they’ll save before they even book their appointment.

This simple structure also helps save time when the HR team implements a new plan or fulfills reporting requirements.

Plus, employees tend to save more with prepaid vision plans compared to traditional insurance products. It’s common to see members save up to $300 when getting a new pair of glasses, while having full control over the lab they use and how much they spend out of pocket if they want any add-ons.

Focus on Local Networks and Providers

Employees see benefits as more valuable if they give them access to quality care. With vertical integration shaping the healthcare industry, focusing on local independent health practices is emerging as a way to keep out-of-pocket costs down and access great care.

When it comes to vision plans, VCD of Oklahoma strongly believes in supporting local optometrists. As a doctor-owned plan, we’ve worked hard to create one of the largest networks of optometrists in Oklahoma by treating them fairly and making sure they’re compensated fairly.

This approach means our plan members have access to numerous choices at the local level and can enjoy all the benefits of seeking care at a small, local practice that truly values them as patients. It’s a completely different experience compared to what large health conglomerates offer, and it makes a real difference in terms of satisfaction with the benefits offered.

Rethink Vision Benefits Trends in 2026 With VCD of Oklahoma

Instead of cutting vision benefits to accommodate smaller budgets in 2026, it’s time to rethink how you approach vision perks.

With VCD of Oklahoma, you can offer a great plan with low out-of-pocket costs for employees. Our local, doctor-owned plan also provides your employees with access to quality care through one of the largest networks of optometrists in the state, and they can pay for it with Section 125 contributions.

And with no minimum contribution requirements, VCD of Oklahoma is ideal for businesses of all sizes. Learn more about our prepaid vision plans here.

FAQ

What are prepaid vision plans?

Prepaid vision plans offer straightforward savings at participating providers without complex reimbursement processes. You know exactly how much you’ll save before your appointment, making them simpler and more transparent than traditional insurance.

Can employees pay for vision benefits with pre-tax dollars?

Yes, when paired with a Section 125 plan, employees can use pre-tax dollars to cover their vision benefits, reducing their overall costs.

How do prepaid vision plans compare to traditional insurance in terms of savings?

Employees typically save more with prepaid plans. Members commonly save up to $300 on a new pair of glasses while maintaining full control over their choice of lab and any additional features they desire.

Not sure where to get started with recommending self-funded plans? Vision Care Direct of Oklahoma is pre-paid plan provider with and extensive of specialists who deliver eye care in Tulsa and nationwide with excellent value for employers and plan recipients.

Find out more about our self-funded plans and other flexible options.

PROVIDE A VISION PLAN THAT OFFERS TRUE VALUE FOR YOUR EMPLOYEES IN OKLAHOMA

Enhance your employee’s benefit package by providing a vision plan that expands their benefits not their out-of-pocket expenses.

Let's Talk About You

Let us know if you have any questions or if you’d like to chat.

Popular blog posts

Contact Lenses to Diagnose Glaucoma in the Works

Contact Lenses to Diagnose Glaucoma in the Works

Early detection and diagnosis of glaucoma protects your patients against serious vision loss. As you know, many people with early-stage glaucoma have no symptoms. By the time they’re diagnosed, they have already experienced changes in their vision. However,...

Remote Worker Eye Strain on the Rise

Remote Worker Eye Strain on the Rise

While the pandemic is over, working from home remains the new norm for many of us. Whether full-time or part-time, working from home has many advantages, but it also presents some challenges, including potential effects on our vision. The frequent use of phones and...

What Are Green Tinted Sunglasses Best For?

What Are Green Tinted Sunglasses Best For?

There are more options than ever when it comes to sunglasses, with tinted lenses emerging as a popular choice for fashion and comfort. These glasses use dyed lenses to dim some portions of the light spectrum and enhance others, with benefits including better contrast...

Contacts for Kids and Classroom Accommodations

Contacts for Kids and Classroom Accommodations

Children and teens can benefit from wearing contact lenses, especially if they practice sports or feel self-conscious about their appearance. However, contacts for kids can lead to hygiene-related challenges in the classroom. As a teacher, you can educate your...

Top Trends Shaping the U.S. Optometry Industry

Top Trends Shaping the U.S. Optometry Industry

Technology is transforming the U.S. optometry industry at a dizzying pace. For optometrists, staying abreast of the latest trends is more important than ever for offering quality care, optimizing revenues, and improving patient satisfaction. This blog post will review...

How Technology Can Help Students With Vision Impairments

How Technology Can Help Students With Vision Impairments

Students with blindness or vision impairments can encounter a number of challenges in a traditional classroom environment. Not being able to access printed material, videos, images, and other visual content is a common barrier to their learning experience. Technology...

Digital Marketing Strategies Tailored for Vision Care Plan Brokers

Digital Marketing Strategies Tailored for Vision Care Plan Brokers

Vision care brokers need to be creative to reach their target audience in today's crowded market. Finding the right prospects and getting their attention in a way that resonates with their needs is an ever-present quest. This requires balancing the usual methods of...

Blue Light Glasses for Digital Eye Strain: Tips for Office Workers

Blue Light Glasses for Digital Eye Strain: Tips for Office Workers

As an employer, it’s important to create a safe and comfortable work environment. With employees spending a significant portion of their workday staring at screens, it's important to consider blue light exposure and how it can affect eye health. Below, we’ll examine...

Understanding the Pros and Cons of Hard and Soft Contact Lenses

Understanding the Pros and Cons of Hard and Soft Contact Lenses

More patients than ever opt for contact lenses as a discreet and more natural alternative to eyeglasses. However, navigating the different types of contact lenses can feel confusing. We created the following guide to help you compare soft and hard contact lenses....

Evolving Vision Coverage: Exploring New Trends in Eye Care Benefits

Evolving Vision Coverage: Exploring New Trends in Eye Care Benefits

Keeping up with the latest vision coverage trends will help brokers adapt to the changing needs of their target audience. Let's take a closer look at what consumers expect from vision insurance plans in Oklahoma and how plan providers are expanding their offerings....

Choosing the Right Blue Light Glasses: A Buyer’s Guide

Choosing the Right Blue Light Glasses: A Buyer’s Guide

Digital screens are an integral part of the day for most American workers and students, translating into high exposure to blue light. If you've been dealing with headaches, eyestrain, and other symptoms, it's time to look into getting blue-light glasses. Read on to...

Understanding Contact Lenses: How Do They Correct Vision?

Understanding Contact Lenses: How Do They Correct Vision?

Contact lenses are a popular alternative to eyeglasses for those with refractive vision errors. In the following blog post, we'll explore the benefits of wearing contacts, how contact lenses work, and the different types of lenses available. Understanding Contact...

VCD Teacher Scholarship Success Story

VCD Teacher Scholarship Success Story

Students spend as many as seven hours a day in a classroom. This environment is crucial to learning and student well-being. Teachers are using creative solutions to transform their classrooms into welcoming environments that are conducive to academic success, but...

Senior Vision Care: The Importance of Specialized Vision Plans

Senior Vision Care: The Importance of Specialized Vision Plans

Your health needs change with age, including your eye health. For seniors, keeping up with annual eye exams and addressing eye health issues early is crucial. Here is how vision plans can make eye health plans more accessible for seniors and others. Why Seniors Need...

Patient Relationship Management in Optometry

Patient Relationship Management in Optometry

Building strong patient relationships results in better experiences and outcomes for eye health patients. As an optometrist, you can grow your optometry practice by taking a proactive approach to patient relationship management and implementing proven strategies to...

Teacher Resource Guide to Vision Health for Students

Teacher Resource Guide to Vision Health for Students

6 MIN. READ We often associate decreasing vision with aging, but eye health issues are common in school-age children. As an educator, you can make a difference by familiarizing yourself with common symptoms caused by vision problems. You can also connect families to...

Tips for Including Eye Breaks and Visual Exercises in the Classroom

Tips for Including Eye Breaks and Visual Exercises in the Classroom

4 MIN. READ Healthy vision among students is a top priority for teachers and a lofty, commendable goal. This blog explores the ease and benefits of incorporating eye breaks and visual exercises into your classroom routine. Implementing these techniques helps Oklahoma...

Preventing, Treating, and Managing Childhood Myopia

Preventing, Treating, and Managing Childhood Myopia

Childhood myopia, or nearsightedness, is a common eye health condition that makes far-away objects appear blurry to children. Experts believe it affects as many as 20% of students. While symptoms can vary, myopia often causes issues for school-age children with...

5 Ways to Enhance Your Optometric Practice in 2023

5 Ways to Enhance Your Optometric Practice in 2023

Practice growth is a priority for many Oklahoma vision care providers. Although the average provider's income in Oklahoma is close to $57/hour, the regional income lags behind other parts of the country. Staying ahead of the curve and continuously improving your...

Vision Plans Are a Valuable Employee Benefit Solution

Vision Plans Are a Valuable Employee Benefit Solution

As an employer, you may wonder, “Are vision plans worth it?” Yes, vision plans are valuable employee-benefit solutions that can benefit both your business and your employees. We will explain the different types of vision plans, how they can impact your employees, and...

Smart Contact Lenses Are Coming Soon – Here’s How to Get Them

Smart Contact Lenses Are Coming Soon – Here’s How to Get Them

Smart contact lenses are still in the early stages of development, but they hold enormous potential for the future. They can monitor and manage chronic health conditions, provide real-time feedback during athletic training, or even enhance our daily lives with...

Your Employees Will Love You for Offering Vision Screening

Your Employees Will Love You for Offering Vision Screening

An eye exam is a crucial aspect of maintaining good eye health. It involves a series of tests that assess a person's visual acuity, depth perception, color vision, and eye alignment. The benefits of vision exams are numerous, including early detection of eye diseases,...

How Employers Can Help in the Fight Against Vision Loss

How Employers Can Help in the Fight Against Vision Loss

According to the Centers for Disease Control and Prevention, the economic cost of major vision problems is projected to increase to $373 billion by 2050. Vision-related issues are estimated to impact 20 million Americans. This means that the likelihood that your...

Customer Care and Personalized Vision Plan Access

Customer Care and Personalized Vision Plan Access

For individuals and families in Oklahoma and nationwide, eye care health is a significant concern. Brokers play an essential role by helping customers navigate their insurance options and advocating for their best care. Customer care and personalized vision plan...

Why You Should Care About the Optometrist/Eye Doctor Face-Off

Why You Should Care About the Optometrist/Eye Doctor Face-Off

In 2022, California Gov. Gavin Newsom vetoed a measure giving optometrists in the Golden State the legal authority to perform laser eye surgery and some other advanced procedures. It was a victory for ophthalmologists in the ongoing eye doctor or optometrist debate....

Are Blue Light Protection Glasses Worth it?

Are Blue Light Protection Glasses Worth it?

With the advancement of digital devices and the amount of time we now spend in front of them, many people are dealing with eyestrain and fatigue. As a result, blue light protection glasses have become increasingly popular as a way to diminish this stress, and they...

Effective Eye Care for Older Adults Includes These Five Things

Effective Eye Care for Older Adults Includes These Five Things

Since 1900, the percentage of Americans over 65 has almost quadrupled. Yet, only a handful of these individuals live in institutional settings. Therefore, access to quality healthcare, especially eye care, is an issue. That’s especially true since these providers must...

How important are vision care benefits to employees?

How important are vision care benefits to employees?

Eye health is essential to our overall wellness, and employee vision plans are an increasingly popular option for employers. However, do employees understand the unique benefits of these plans and why they’re so vital to our health? Employers should understand what...

What Is Genetic Ophthalmology and What Does It Mean for Eye Health?

What Is Genetic Ophthalmology and What Does It Mean for Eye Health?

Genetic ophthalmology (GO) is an emerging field that could provide more effective treatment for genetic eye diseases such as glaucoma. However, GO also raises some serious concerns that should be addressed as this technology progresses. What is Genetic Ophthalmology?...

Top 5 KPIs to Track When Assessing Plan Performance and Satisfaction

Top 5 KPIs to Track When Assessing Plan Performance and Satisfaction

As a broker, you need to maintain a diverse product portfolio so you can help companies build packages adapted to their needs and budgets. Tracking these 5 key performance indicators when comparing plans will help you better identify the ones that are more likely to...

How to Get Discounts on Frames and Discontinued Lines

How to Get Discounts on Frames and Discontinued Lines

Eyewear and contact lenses are vital to the optometry field. Keeping this in mind, doctors should be aware of the purchase costs of these goods to boost their revenue. Frame reps make commissions on sales, so they’re incentivized to sell as much as possible, but are...

Designing a Modern Optometry Practice

Designing a Modern Optometry Practice

One question that optometrists should consider is, “When patients walk into your optometry office, how do you want them to feel?” Naturally, patients desire comfortable, welcoming, and modern environments, as these characteristics put them at ease. Therefore,...

November 2022: Native American Heritage Month

November 2022: Native American Heritage Month

Native American Heritage Month celebrates a rich culture and educates people about issues unique to the Native American community. It’s an opportunity to draw attention to health issues that disproportionately affect Native Americans. It’s a group that is at higher...

Top 3 Reasons to Work with Smaller Plan Providers

Top 3 Reasons to Work with Smaller Plan Providers

In the healthcare benefits industry, brokers are essential in helping small businesses find plans. Smaller companies might not have the resources or experience to do thorough research into the options available. Fortunately, there are brokers who understand that...

3 Signs It’s Time to Review and Upgrade Your Benefits Package

3 Signs It’s Time to Review and Upgrade Your Benefits Package

A routine inventory of your benefits package can tell you where you may be able to reduce spending and, equally importantly, can also ensure that it continues to meet the needs of employees. That’s why Vision Care Direct of Oklahoma recommends reviewing your benefits...

October 2022: Breast Cancer Awareness Month

October 2022: Breast Cancer Awareness Month

It’s Breast Cancer Awareness Month. You might be wondering about the link with vision health. The truth is that a simple eye exam can sometimes detect early signs of cancer. Breast cancer can result in metastasis. When cancer cells break away from the main tumor, they...

Understanding the Ins and Outs of the Vision Plans You Accept

Understanding the Ins and Outs of the Vision Plans You Accept

For eye doctors in Tulsa OK, as well as other states, a regular review of the plans you’re currently accepting, and their ins and outs, is something you should be doing. By understanding the vision plans you accept, you can better identify how you are paid and the...

Top Strategies for Helping Plan Providers Meet Their Goals

Top Strategies for Helping Plan Providers Meet Their Goals

When trying to reduce healthcare spending, employers who offer employee benefits in the state of Oklahoma, as well as anywhere else, should be aware of one fact: there are options available that don’t increase the costs to employees via high deductibles. As a broker,...

Rethinking How You Offer Value Part 3: Build Digital Connections

Rethinking How You Offer Value Part 3: Build Digital Connections

The pandemic has sped up the digital transformation. Many professionals are embracing the virtual world because they realize connections matter. We've been sharing tips about how to rethink the way you offer value as a broker who offers plans accepted by an...

eGuide: Top 10 Ways Vision Care Direct Makes a Broker’s Job Easier

eGuide: Top 10 Ways Vision Care Direct Makes a Broker’s Job Easier

Top 10 Ways eGuide - Vision Care Direct Makes a Broker’s Job EasierOur eGuide is chocked full of ways Vision Care Direct can simplify working with a vision plan.  When you quote a vision plan certainly you are looking at the price and size of the network, and so is...

What Does a Doctor-Owned Vision Plan Mean?

What Does a Doctor-Owned Vision Plan Mean?

4 MIN. READ Key takeaways: Doctor-owned vision plans in Oklahoma offer a transparent, fair alternative for both patients and optometrists. Major insurance companies are increasingly focusing on vertical integration, which drives up prices and reduces customer...

Small and Niche Businesses: An Opportunity for Growth?

Small and Niche Businesses: An Opportunity for Growth?

Key takeaways: Brokers often overlook small businesses in favor of larger customers. However, offering benefits to small and niche businesses is a strategy that can pay off, as these businesses often use perks to attract and retain top talent. For brokers looking to...

Search blog posts