-
Social Media for Optometrists: Tips and Ideas for Creating Engaging Posts
Optometrist marketing can boost visibility for your practice and help generate steady revenues. Get started with some proven social media marketing techniques.
-
Summer Eye Safety: Tips for Discussing Summer Eye Health with Patients
Seasonal messaging is a great way to stay relevant and keep your patients engaged. As summer approaches, it’s time to provide guidance on topics like UV rays, outdoor activities, and hydration. Our guide to summer eye care will give you a few ideas for helping your patients protect their vision this season. UV Eye Protection […]
-
Understanding Vision Plan Policies: Key Factors Impacting Reimbursement
Choosing which vision care insurance plans to accept and filing reimbursement claims are important aspects of your revenue cycle as an optometrist. You’re no stranger to the fact that reimbursement policies can vary from one insurer to another. Their policies often impact your bottom line as well as the treatment options you’re able to offer […]
-
5 Ways to Enhance Your Optometric Practice in 2023
Practice growth is a priority for many Oklahoma vision care providers. Although the average provider’s income in Oklahoma is close to $57/hour, the regional income lags behind other parts of the country. Staying ahead of the curve and continuously improving your optometric practice is essential for providing exceptional patient care and growing your business. Practitioners […]
-
Why You Should Care About the Optometrist/Eye Doctor Face-Off
In 2022, California Gov. Gavin Newsom vetoed a measure giving optometrists in the Golden State the legal authority to perform laser eye surgery and some other advanced procedures. It was a victory for ophthalmologists in the ongoing eye doctor or optometrist debate. Framing the Issues For optometrists, the veto mainly involved bad timing. In July […]
-
Experts Anticipate Vision Care Market Growth
Between 2022 and 2032, experts predict that the vision care market in the United States will steadily expand by more than 7% per year. So, the $89 billion domestic market will almost double and become a $169 billion domestic market. These same experts expect the international market to expand even faster over the next ten […]
Category: Vision Care Provider Newsletter